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A Premier Real Estate Firm

Helping you
with all your
Real Estate
needs

Providing Commercial and Residential Appraisals, Consulting, Investment, Estate Planning and Brokerage Services throughout Florida.

Get a free consultation

What We Do

Comprehensive Real
Estate Advisory Services

Select a service to explore our full capabilities and specializations.

Real Estate Valuation & Appraisal Services

One of the most important tools in real estate valuation is obtaining a well-supported and defensible appraisal. Our team continuously monitors the real estate market and examines all relevant valuation trends. We utilize best practices and correct methodologies to ensure accuracy, reliability, and defensible results for every assignment.

Commercial PropertiesResidential ValuationAppraisal ReviewUSPAP CompliantInvestment AnalysisFeasibility Studies
Commercial office building

Commercial Appraisals

Agricultural properties, groves, dairy farms, medical complexes, mobile home & RV parks, retail facilities, restaurants, shopping centers, professional offices, and more. Clients include banks, government agencies, municipalities, healthcare providers, developers, schools, and law firms.

Residential home

Residential Appraisals

Single-family homes, condominiums, townhomes, apartments, and rental properties throughout Tampa and all of Florida. Accurate, USPAP-compliant valuations delivered with attention to every detail of the residential market.

Appraisal review

Appraisal Review Services

Our specialists evaluate commercial and residential appraisals for USPAP compliance, correct methodology, and well-supported conclusions. We provide independent second opinions for lenders, attorneys, and parties involved in litigation or dispute resolution.

Real Estate Brokerage Services

Commercial and residential real estate acquisitions and dispositions are best managed by experienced brokers with insightful investment strategies. Our team has forged relationships with residents, banks, government agencies, developers, healthcare providers, law firms, and private investors throughout Florida.

Commercial AcquisitionsResidential SalesInvestment Properties1031 ExchangesBuyer RepresentationSeller Strategy
Commercial property

Commercial Brokerage

Agricultural properties, all types of residential, vacant land, mobile home & RV parks, industrial properties, condominiums, subdivisions, medical offices, professional offices, retail facilities, restaurants, shopping centers, and more.

Residential properties

Residential Brokerage

Superior customer service as an honest residential Realtor in Tampa — brokering transactions for single-family homes, rental properties, condominiums, and townhomes. Years of experience as investors and appraisal specialists in the Tampa metro area sets our team apart.

Real Estate Consulting Services

Real estate consulting involves much more than discussions about market values. Our consultants carefully examine the information directly related to your property, ensuring complete transparency and confidentiality. Our team has the professional experience to wisely advise and guide residential and commercial real estate market participants through every step of the process.

Market AnalysisEstate PlanningInvestment StrategyDue DiligenceHighest & Best UsePortfolio Advisory
Estate planning consultation

Estate Planning & Structuring

Estate planning and taxation in real estate requires sensitivity and absolute accuracy. We understand the importance of preserving wealth and treat every situation with the care it deserves. Accurate valuations are paramount for gifting, charitable contributions, partial or minority interest ownerships, and taxation scenarios.

Real Estate Development Services

From land acquisition to project completion, our development advisory team guides residential and commercial developers through every stage of the process. We provide feasibility studies, market analysis, highest and best use evaluations, and expert oversight to ensure sound investment decisions across Florida's diverse real estate markets.

Land AcquisitionFeasibility StudiesProject PlanningConstruction OversightEntitlementsMarket Analysis

Residential Development

Expert guidance on single-family subdivisions, multifamily projects, and townhome communities throughout Florida. We evaluate site feasibility, absorption rates, and competitive positioning to help developers make confident decisions at every stage.

Commercial Development

Advisory support for retail, office, industrial, and mixed-use development projects. Our team delivers market demand studies, entitlement guidance, and investment analysis to maximize the performance of your commercial development from concept through delivery.

Land Development

Strategic land analysis, acquisition support, and entitlement advisory for raw and improved land across Florida. We identify the highest and best use for any parcel and provide the market intelligence needed to move forward with confidence.

By The Numbers

Numbers we're
proud of

... and the trust that built them.

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Years of combined real estate experience across sales, investment, and valuation

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Florida markets served, from Tampa Bay to Jacksonville and every coast between

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Property types appraised, from agricultural ranches to medical complexes

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Properties brokered and sold across Florida by our team

Why Trust Us

The pillars
of our practice

Every client engagement is built on these three principles — no exceptions.

Professionalism

Our highly-qualified experts demonstrate astute acumen in all areas of real estate — striving to provide the highest quality services without sacrificing honesty or credibility, while educating clients in all facets of real estate.

Credibility & Reliability

With over 20 years of real estate sales, investment, and valuation experience, you can rest assured our professional team can be trusted and relied upon for all your commercial and residential real estate needs throughout Florida.

Integrity

The name, key focus, and cornerstone of our business is integrity. Our experts are dedicated to providing sincere, incorruptible data so clients can make the most informed decisions relating to their specific real estate needs.

About Us

More than a valuation

& brokerage company

A premier real estate appraisal, brokerage, and consulting firm in the Tampa metro area, proudly serving commercial and residential clients from coast to coast.

Our scope reaches across the entire state of Florida. Our experts extend their knowledge to all clients by exceeding expectations and providing supportable, reliable results — regardless of the situation or complexity of the assignment.

"The name, key focus, and cornerstone of our business is integrity."

Our team excels in all areas: traditional real estate appraisals, appraisal review, insurable replacement cost valuations, condemnation, estate planning and taxation, investment and feasibility analyses, and consulting services for all types of commercial and residential real estate throughout Florida.

Work with our team →
Jon Franz
Jon Franz Broker of Record · Multi-Million Dollar Producer A University of Florida graduate in Business/Finance, Jon obtained his real estate license in 2003 and joined Lee Pallardy, Inc. in 2004, earning his general certified appraiser license. Broker of record for IREA and multi-million dollar producer with 500+ properties brokered across Florida. From 2008 to present, Jon has managed five private equity funds acquiring over $150M in distressed assets.
Arlen Franz
Arlen Franz Licensed Agent · Bilingual English / Spanish Born and raised in the Dominican Republic, Arlen brings a unique multicultural perspective and fluent bilingual communication to every transaction. Licensed since 2020, her first priority is ensuring the buying or selling process is smooth, easy, and stress-free.
Mike Parks Real Estate Associate Mike brings hands-on experience in Florida real estate transactions and property analysis. His dedication to client service and local market knowledge makes him a valuable asset to the IREA team across residential and commercial assignments throughout the state.

Ready to Start?

Get a free,
no-obligation quote

We are happy to provide you with a quote for our services and are always available to answer any questions about your commercial or residential real estate needs throughout Florida.

Contact our team

Coverage

Serving all of Florida

From Tampa Bay to Jacksonville, Sarasota to Orlando — our team covers the entire state with deep local market expertise.

Apollo BeachArcadiaBartowBoca GrandeBradentonBrandonBrooksvilleCape CoralClearwaterClermontCrystal RiverDade CityDaytona BeachDuetteDunedinEllentonFishhawkFort MyersGainesvilleHudsonJacksonvilleLady LakeLakelandLakewood RanchLand O' LakesLargoLongboat KeyLutzNew Port RicheyNew Smyrna BeachOcalaOdessaOrlandoPalm HarborPalmettoParrishPensacolaPlant CityPort CharlotteRiverviewRuskinSaint AugustineSaint PetersburgSanfordSarasotaSpring HillSun CityTallahasseeTampaTarpon SpringsThe VillagesVeniceVero BeachWauchulaWesley ChapelWestchaseWimaumaWinter HavenZephyrhills

Get In Touch

Let's talk about your
real estate needs